What are the pros and cons of outsourcing SEA?
11 August 2023
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What are the pros and cons of outsourcing SEA? Search Engine Advertising, or SEA for short, is a powerful tool for increasing your visibility online
The Impact of Digital Service Taxes on Advertisers: Adjusting Strategies for True ROAS
1 June 2023
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Digital Service Taxes (DST) have gained traction globally, with countries like the UK, India, and various European nations implementing them to charge significant amounts in
Unveiling Competitor Ads with Google Ads Transparency Center: Enhancing Competitor Research
31 May 2023
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Staying ahead of the competition is crucial in the world of digital advertising. Understanding what your competitors are doing can provide valuable insights and help
Google’s Generative Search Environment: What Advertisers Need to Know
31 May 2023
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Google has recently introduced its Generative Search Environment (SGE), a new platform that promises to revolutionize the way search results are generated. This development brings
