Email Marketing
Your email flows exist. Campaigns go out. But you still do not see any valuable results.
Your email channel is active. Your pipeline is not.
Leads that came in through Google Ads go cold because follow-up is slow or generic. Trial users never hear from you at the right moment.Flows were set up by a previous agency and nobody has looked at them since. Meanwhile you are paying for traffic that email should be converting. And it is not.
The problem is not the channel. It is that email is being run as a standalone activity instead of as part of a system.
At Adverge we build that system. Lifecycle flows, automation, segmentation – everything designed to connect email to your funnel, convert the right leads at the right moment and turn the channel into a predictable revenue driver.
1.8M
Monthly
Managed Ad Spend
50+
Customers
In various niches
130
Countries
Google Ads Management
4.8
Stars
Is our average review score
Results we are proud of
Marleen Lubbertsen
Eigenaresse, Lijn M
During the energy crisis, our business was struggling. We’d stopped working with agencies because past partnerships delivered little to no return. I had made a promise to myself: I’d only work with a senior marketer who’s truly passionate about the craft. Through my network, I was introduced to Adverge.
Together we rebuilt Google Ads, launched social media campaigns, and set up email flows that run on autopilot. It saves me time and brings in real traffic, both online and to the showroom. Revenue is back where it should be, and we’re now measuring new growth. Adverge is fast, proactive, and focused on results. Very satisfied.
+50%
Revenue
400+
Qualified Contact Requests
160
Quote Requests
Patrícia Santos
Optiply
I really enjoyed meeting the team of experts, who demonstrated a great level of expertise and shared meaningful insights to improve the performance of ads.
Tom Allin
COO and Co-Founder FLOWN
Writing this review of working with Adverge for +- 5 months on our Ads account. In that time we’ve seen our acquisition efforts improve both in terms of volume and efficiency. The advice from Adverge has been invaluable.
+3X
Qualified leads
-67%
Cost per quality lead
↑ ROI
Google Ads
Erwin Enter
Marketing Manager Tom-Cat
I was impressed by the audit and blown away by the results! Jaitse is great working with. Love our productive meetings!
Dennis Pettinga
Marketing Strategist Dozenproducent
We are thrilled with the collaboration with Adverge. The steps have led to a better strategy, more insight, and step-by-step and scalable growth.
+67%
Conversion Rate
-30%
Cost per lead
€5000
Monthly budget saved
Sounds familiar?
- You’re sending emails consistently, but they’re not driving revenue.
- Open rates are unpredictable, click behaviour lacks intent, and conversions remain low.
- Your flows exist, but feel incomplete, outdated or disconnected from the rest of your funnel.
- Your sales team says the leads from email are low quality. But nobody has looked at the segmentation or the trigger logic in months.
Email is treated as a standalone channel instead of a system that supports acquisition, activation and retention.
Start growing your business with our free pipeline scan
Email that earns its place in the funnel
We build the flows, set the triggers and connect every sequence to what your ads and landing pages are already doing.
No more guessing what to fix. No more flows that were built once and forgotten.
It starts with a free pipeline scan – we will identify exactly where email is losing revenue and show you what to build first.
Amazing results and no money leaking ads
Hear what some of our clients have to say about Adverge.
“A deep understanding of the mechanism behind advertising”
Matthieu Thomas
Fitlyzen
Vilius Venckus
Coravin
“Every email is answered quickly and substansively”
Koos Rouwhorst
Terborgse.nl
Sara Stafforte
Freedome.it
“Great specialist with international knowledge, high level expertise”
Jurien Talen
Barista Essentials
I was impressed by the audit and blown away by the results! Love our productive meetings!
Erwin Enter
Tom-Cat
Nice communication & a nice Google ads campaign set up. The first results are hopeful!
Stein van Spankeren
Vida Vitaal
Informal but very professional and creative in finding the right SEA solution for our webshop.
Lana Meyer
Sport-Thieme.nl
Finding the right performance partner turns out to be quite hard
There are as many agencies who can help you. The tricky thing with agencies is:
- They often have abysmal employee turnover, so you always have to deal with new people
- You are often pitched by a senior, while a junior manages your budgets
- They have a beautiful office, stylish interior and lavish parties. Paid for by… you.
No fancy office here. Our team works remotely. Not only does this make people happier, it also means we have little overhead and pay our talent well.
The quality of any agency is determined by its team. Ours is senior, well-paid and ready to work.
What can you expect?
We follow four steps, so there are no surprises.
Continuous improvement. Open rates, click rates and conversion tracked against your actual revenue goals. Monthly reports on what changed and why.
Free insights showing exactly what is working in your email setup, what is not and where the biggest opportunities are. Led by the same specialist who will manage your account.
We bring the audit to life. A clear plan showing what flows to build or fix, in what order and what improvement to target.
Flows, automation logic, segmentation and tracking infrastructure set up during onboarding. You do not manage this.
Five things we do that most agencies don’t
Our fees are tied to your results
We charge a base retainer plus a performance fee tied to the demos booked or the CAC target you hit. We earn more when you grow.
Notice period: 1 calendar month
If for any reason you no longer want to work together, you can simply cancel. Strangulation contracts? We don’t do that.
We work where you are
We are a remote-first team with roots in the Netherlands. No office overhead, no unnecessary meetings. Just direct access to the specialist running your account.
You work with a senior specialist. Start to finish.
The person who runs your pipeline scan is the person who builds your campaigns and picks up the phone when something is off. One expert. No handoffs. No account manager in between.
We own the full funnel – not just the ads
Google Ads, LinkedIn Ads, landing pages, lead scoring, email nurture. All connected. All owned by one team. Nothing falls in the gap.
FAQ
Absolutely. Email remains one of the highest-ROI channels in digital marketing, often returning around €36 for every €1 invested.
The difference today is execution. Without proper segmentation, automation and timing, results stay limited. With the right setup, email becomes a consistent driver of revenue — not just engagement.
Most of our clients do, and that’s exactly where the problem usually is.
Flows exist, campaigns are being sent, but there’s no clear structure or connection to revenue. We audit your current setup, identify where performance breaks, and rebuild it into a system that actually supports conversion, retention and expansion.
That’s often the biggest missed opportunity.
We build your email setup from the ground up. From lifecycle strategy and segmentation to flows, automation and deliverability. Not as a standalone channel, but as a core part of your growth system.
You’ll see the first improvements relatively quickly, but the real impact compounds over time.
As flows, segmentation and data improve, email becomes a predictable driver of revenue, not just engagement.